01
Admission campaigns
Turn awareness into applications with focused, end-to-end enrollment campaigns built around your institution’s goals.
- Google and Meta advertising
- Lead generation and nurturing
- Automation, qualification and paid applications
VMP INDIA SUPPORTING THE STUDENT LIFECYCLE
One student journey.
Support at every step.
From first discovery and admission to campus life and skills for what’s next, VMP India brings connected support to the full student experience.
For institutions, students and the communities around them
THE STUDENT LIFECYCLE01 — 04
01DISCOVERAwareness & interestContent · Campaigns↗
02APPLYAdmission & enrolmentLeads · Applications↗
03BELONGCampus life & supportUniforms · Communications↗
04GROWSkills & what’s nextTraining · Digital tools↗
✳Connected support. More confident next steps.
DiscoverApplyBelongGrow
Since 2019
400+ students supported
85% scored above 75% in Class 10*
*In an early coaching initiative01 — WHO WE ARE
Building pathways
to what’s next.
VMP India (Vidhya Mitra Pratishthan Pvt. Ltd.) is an education and social innovation organization working to widen access to learning and opportunity across India.
Founded in 2019 by Vinod Singh Rajpurohit and co-founder Praveen Singh Rajpurohit, we began with a coaching initiative in partnership with Hero MotoCorp and FUEL India. More than 400 students from financially disadvantaged backgrounds received support, with classes held at MNIT Jaipur.
We believe sharing knowledge helps it grow. Today, we bring together educators, trainers and partners to support institutions, students and growing businesses through practical, connected services.
See the impact we’re building →02 — WHAT WE DO
One partner.
More ways forward.
From a first admissions inquiry to the skills students carry into their careers, we bring the right support together.
02
Content and distribution
Tell your story across social media, YouTube and news portals with content made to connect with students.
- Short-form video
- Social content
- PR articles and distribution
03
Coaching and training
Through VMP Digital, learners can build practical skills through online and in-person programs.
- Digital marketing and content creation
- Acting and theatre workshops
- AI/ML and SAP training programs
04
Uniform supply
Reliable student and staff uniforms, supported by manufacturing facilities in Pune and Udaipur.
- Institution-wide supply
- Quality-focused fabric sourcing
- Made for everyday campus life
05
Business consulting
Practical training and consulting for SMEs and startups, delivered with experienced industry trainers.
- Support for every stage
- Business training programs
- Guidance shaped around your needs
06
VMP MEDIAMarketing, PR, SEO and GEO
Advertising, public relations and discoverability support to help brands reach audiences across India.
- Print, radio, TV, OTT, OOH and digital advertising
- Press conferences, press releases and PR distribution
- Search engine optimization (SEO) and generative engine optimization (GEO)
VMP DIGITAL TECH SOLUTIONS
Customer experiences,
powered by intelligent automation.
A complete agentic and customer experience automation platform powered by Engagely.AI. VMP Digital helps organizations bring conversations, service workflows and customer communications together across channels.
Experience the solutions ↗✳
AI Agents
Goal-aware agents that understand context, coordinate tasks and take action across connected workflows, with smooth handoffs when a person needs to step in.
◖
Voice Agents
Natural, responsive voice experiences that understand what callers mean, follow the conversation, answer common questions and guide each caller toward a helpful resolution.
▤
Chat Agents
Generative AI chatbots for websites, WhatsApp and social media that answer questions and support customer journeys in conversational language.
✉
Email automation
Automate inbound email understanding, routing and response, alongside outbound communication triggered by customer activity and business workflows.
⌕
Knowledge base
A generative AI knowledge layer that helps teams across functions find relevant, approved information and put organizational knowledge to work.
⊙
Real-time Agent Assist
A live copilot that reads conversation context and sentiment, then gives agents timely prompts and relevant information to support their responses.
◷
Call audit and analytics
AI-powered call reviews help organizations track quality parameters across conversations, surface patterns and turn interaction data into useful insights.
◎
Online reputation management
Listen across social channels, analyze what people are saying and coordinate timely responses to help brands stay close to their audiences.
⟳
Marketing automation
Orchestrate customer communications across email, SMS, WhatsApp, voice and RCS with journeys that respond to customer activity.
◉
WhatsApp Business ecosystem
Bring WhatsApp broadcasts, bots, calling and payments together in one connected business communication experience.
LEARNING
OPENS DOORS
OPENS DOORS
400+students supported
through coaching
through coaching
✳
03 — WHY IT MATTERS
Good education
can change a trajectory.
Our first coaching initiative focused on students from financially disadvantaged backgrounds. With support from Hero MotoCorp and FUEL India, more than 400 students received coaching, with classes conducted at MNIT Jaipur.
In that initiative, 85% of participating students scored above 75% in their Class 10 board examinations. It’s the kind of outcome that keeps us focused on practical support and meaningful progress.
Build something meaningful ↗04 — SELECTED WORK
Progress you
can measure.
Every institution has a different challenge. Here are a few examples of campaigns and programs shaped around theirs.
Selected admission campaign case studies.
ADMISSIONS · MBA01 / 04
ASBM University
Generating qualified leads for MBA programs on a one-month admissions timeline.
2,000+marketing qualified leads
in 30 days
in 30 days
300K impressionsCampaign spend: 100K*
ADMISSIONS · ENGINEERING02 / 04
MIT Academy of Engineering
Building admission inquiries across engineering programs within a focused campaign window.
4,500+marketing qualified leads
in 30 days
in 30 days
600K audience reachedPaid applications grew 3×
ADMISSIONS · INSTITUTES03 / 04
Kaveri Group of Institutes
Combining social media, content and admission campaigns for schools and institutes.
13Mpeople reached
through marketing
through marketing
Lead generationContent and social media
ADMISSIONS · MBA04 / 04
Navsahyadri Group
Refreshing the brand and website experience while supporting MBA admissions.
3×ROI through paid
MBA applications
MBA applications
Website redesignAdmission campaign
*Campaign spend figures are shown as provided in source materials; currency was not specified. Results are from individual campaigns and may vary by institution and campaign.
OUR BELIEF
“Spreading knowledge is one of the best ways to grow it.”
VMP IndiaLearning with purpose since 2019
05 — LET’S TALK
Have a goal
in mind?
Tell us what you’re working toward. We’ll help you find the right place to start.
✳
Admissions, training, media or campus support —
let’s make the next step clearer.
VMP INDIA · OFFICES
Visit or reach our team.
Udaipur
5, Indrapuri Colony, Bhuvana,
Udaipur 313001
Mumbai
Vaman Techno Centre, Circle, Makwana Road, near Web Techneeq, Gamdevi, Marol, Andheri East, Mumbai, Maharashtra 400059
Pune
Office No. 101 & 102, Gulmohar Apartments, East Street, above SBI Bank, Camp, Pune, Maharashtra 411001